Automate your entire experimentation workflow

CrowAI gets insights from your data, generates test ideas and builds variants. All you need to do is review, launch and see the results.

INSIGHTS

Simplify data driven experimentation

CrowAI connects to your analytics platform, and analyzes your data to surface key insights and action items.

Import custom audience segments from GA4 into CrowAI
Export test visitor data from CrowAI to GA4, to segment your reports
Heatmaps and session recordings for qualitative behavioural analysis
AI powered analysis of your funnel data from GA4, to surface crucial drop-off points in the customer journey
Identify and segment your visitors by various data points like traffic source, location, device type and many more
Uncover deeper insights through a chat based interface

IDEATION

CrowAI turns your analytics insights into structured, research-backed test ideas that are contextual to your website and competitor landscape

CrowAI’s ideation engine has access to the latest research on UX and CRO, from leading platforms.
Industry and page specific suggestions that align with your specific KPIs
Compare your webpage analysis to your leading competitors, to uncover insights that help you stand out.
Structured hypothesis framework, based on globally accepted standards.
Create your own ideas, and maintain an idea bank for future prioritization

BUILDER

CrowAI generates variant code to align with your website’s design. Just review and approve.

From copy refinements to whole new UI components with state management, CrowAI’s variant builder can build any type of variant
Preview and refine variants with extensive visual editing capabilities. Or chat to translate complex ideas into test ready variant code.
Interact through your medium of choice - text, drawings or even screenshots.
Figma integration to power full page redesigns
Generated variants are on-brand, and align with your website’s design system
For high traffic pages, create multiple additional variants with AI
Built for the modern web - can handle SPAs, interact with shadow DOM elements, and works with your tech platform.

Configure

Metrics, triggers and audience targeting are automatically configured with AI.

Full control over who your test is shown to, when it should appear, and what gets tracked
Configure Guardrails for key metrics, to prevent unwanted drops
Extensive audience targeting capabilities - from the basic parameters like visitor type or traffic source, to more focused targeting involving custom Js, cookies or IP.
Dynamic allocation with Multi-armed bandit, to ensure winning variants get served to more visitors gradually
CrowAI configures all the parameters based on your test context - all you need to do is review and launch
Power users can go deeper, with control over winner threshold, custom triggers and composite metrics.
Test scheduling capabilities, to help you stay on top of fluctuations or seasonality in website traffic.

REPORTING

Easy to understand takeaways from extensive test metrics. Chat to dig deeper, then export and share with stakeholders.

Slice and dice your reports by extensive audience segments, like visitor type, location, traffic source, and more.
Real-time data on how each variant is performing
Get automatic updates when a winner is declared or a guardrail is breached
Ask questions, and uncover deeper insights from your test performance, through an intuitive chat interface
Downloadable, multi-format reports, to share with your stakeholders.

ROLLOUT

Launch a winning variant to all your visitors, to move fast with quick wins!

Rollouts are auto configured based on the winning variant in your test
Fully customizable audience targeting for rollout delivery
Rollouts come with reporting built in, so you can track the metrics that matter, beyond just the experiment